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At its f8 developers’ conference in San Francisco last week, Facebook CEO Mark Zuckerberg presented his vision of a cross-site social platform whose developmental state may already be quite far along. Essentially, he sees a kind of online social sphere wherein anything one communicates that he likes gets channeled to Facebook, where that like becomes a public fact. “Today, the Web exists mostly as a series of unstructured links between pages. And this has been a powerful model, but it’s really just the start,” said Zuckerberg.

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