مدونة البرامج

بواسطة تود جاكسون، مدير منتجات Gmail و صدى Google

With more more and more communication happening online, the social web has exploded as the primary way to share interesting stuff, tell the world what you’re up to in real-time, and stay more connected to more people. In today’s world of status messages, tweets, and update streams, it’s increasingly tough to sort through it all, much less engage in meaningful conversations.

Google Buzz is a new way to share updates, photos, videos, and more, and start conversations about the things you find interesting. Buzz is built right into Gmail, so you don’t have to peck out an entirely new social graph from scratch — it just works. If you think about it, there’s always been a giant social graph underneath Gmail. Buzz surfaces this network by automatically setting you up to follow the people you email and chat with the most. We focused on building an easy-to-use sharing experience that richly integrates photos, videos, and links, and makes it easy to share publicly or privately (so you don’t have to use different tools to share with different audiences). Plus, Buzz integrates tightly with your existing Gmail inbox, so you’re sure to see the stuff that matters most as it happens in real time. We’re rolling out Buzz to all Gmail accounts over the next few days, so if you don’t see it in your account yet, check back soon.

We’ve clearly relied on other services’ openness in order to build Buzz (you can connect Flickr and Twitter from Buzz in Gmail), and Buzz itself is not designed to be a closed system. While our focus for this initial launch was on building a great end-user experience, our eventual goal is to make Buzz a fully open and distributed platform for conversations. We’re busy working on a full read/write API for developers, but for now have a simple feed-based API that uses standard protocols to access public Buzz content. Stay tuned for a lot more progress on the developer side of things, as well as Buzz in Google Apps for businesses and schools.

For now, we really hope you enjoy the experiences we’ve built within Gmail and and for mobile phones. If you want to learn more, visit buzz.google.com. We look forward to continuing to evolve and improve Google Buzz based on your feedback.

Posted by Todd Jackson, Product Manager for Gmail and Google Buzz